From the blog

Sustainability Communications

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If No One Knows About Your Sustainability Policy, Does It Really Exist? When I first started working on sustainability communications with one of my clients, I admit that I wasn’t terribly enthused. My personal history with corporate sustainability initiatives wasn’t exactly inspiring. But I’ve been independent for more than a decade and don’t usually see […]

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The Evolution of An Introvert

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Oh, How Times Have Changed If there’s one consistent thread running through my life, it’s the fact that I’m an introvert. I have never, in the whole of my life, wanted to draw attention to myself. When I was in the middle school spelling bee, grainy video evidence shows that I speed-spelled my words and raced […]

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LavaCon Content Strategy Recap

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Focusing on Content Strategy Last week, I was in Portland, Oregon for the LavaCon Content Strategy Conference. It’s one of the rare events that I attend within my time zone. I have to admit that it’s very nice to have a short flight on Southwest rather than a long-haul journey on United. LavaCon is an […]

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What Do You Get as a Volunteer?

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Giving and Getting As many of you know, I’m in the second of a two-year term serving as Director at Large for the Society for Technical Communication, a volunteer role. And since my election, I’ve often been asked the same question: “Why are you on the board? What do you get out of it?” What do […]

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Talking About Burnout

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It’s Ok to Talk About It This week, my dear friend Stacey King Gordon wrote about her professional burnout. I’m sharing this with you because I haven’t been able to stop thinking about it. Most of the people I know are like me: hardworking people who are good at what we do. Because we’re good at it, […]

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The Ampersand New Year

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And a Gift Now that Christmas has passed, let me tell you a story about my silver ampersand new year’s cards for my colleagues. First, the Ampersand Let’s start with a little bit of background. I have a really awesome letterpress printer in Denver who did my business cards many moons ago. (Everyone, say hello to Jason, aka […]

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Content and Context

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Who, What and How I’ve recently had two separate situations where I realized that clients didn’t fully grasp the connection between content and context. Yet the two are deeply, inextricably intertwined. When I start a project — any project — I always start with the same question: Who is the reader? And some clients have actually responded […]

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London Calling

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Can I Speak To You, London? I’ll be in London from 6-10 February to attend a conference. Of course, I planned to fly in a couple of days early to adjust, because I wouldn’t absorb much with a freshly jetlagged brain. I could, of course, spend those days exploring my genealogy on day trips throughout […]

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Self-Promotion: Putting Myself Out There

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When Introversion and Self-Promotion Collide Last week, while I was in the Washington, DC area for the STC board meeting, I got word that my Summit session was accepted. I’ll be speaking about being an introverted entrepreneur in DC next May. (See, there’s a little bit of self-promotion right from the start.) This is a bit […]

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Saving Your Sanity at STC Silicon Valley

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Building Rapport in Client Relationships Earlier this week, I had the chance to speak at the STC Silicon Valley monthly meeting. They invited me to speak about client relationships, a topic that I’m known to be just a little bit passionate about. Many thanks to Tom Johnson for recording my talk so that I can share […]

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